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Where do you want to buy your Prom Dress, online or offline

When the prom season approaches, many girls start looking for the most beautiful dresses that fit them the best from many different places. It can be retail stores or online dress shopping malls. Which place has the best price and quality for a buyer convenience and budget?

Online shopping is a new trend since 2000. The annual growth rate is 11% every year. Traditionally, all girls have shopped for dresses at wedding shops, dress specialty stores, or department stores. They tried on the dresses and compared prices and styles. However, this traditional trend has rapidly changed. Here, I would like to analyze the merits and weak points of online and offline dress buying with a price comparison.

Before you decide to buy a dress, you will need to know the basic price structure of the dress. The true cost of a dress does not mean anything until all the expenses added before it can be sold to the customer as a retail price. Most physical stores have high extras such as the rent, employees?wages, utilities, insurance, etc. Those sums add up to at a least 30% increase from the original dress cost, which is from either the manufacturer or a wholesale store. For example, if the original dress cost is $100, the expenses would be around $30, so you are paying $130 for a $100 dress. Prom dresses are seasonal products from mid-March to before July, so business activity is confined to about half of the year. We need to add this seasonal factor into the retail prices. So, if the owner wants to pursue a 30% profit, the retail price will be $338 (Original cost $100 ?expenses 30% ?seasonal factor 200% ?profit 30%.) This calculation is totally hypothetical but also realistic. It can be vary per stores by stores. You may feel that retail prices are a bit higher and cannot be justified. However, if we carefully observe the nature of the prom dress business the profit margin is not that much because it is not spread out for the entire year. The pure profit of $338 dress is only about $39.

Compared to the offline dress stores, online dress stores have much less overheads. First of all, they are not physical retail stores, so they do not need to have pay rent. Less space needed, less employees, less burden on liability insurance, less maintenance cost compared to the physical stores add up to less overall expenses. Also, the strong point of an online store is its versatility of inventory. They can carry any product they want to sell, so can be less seasonal and have fewer inventories need to carry. If the dress cost is $100, the final retail price on the Internet mall will be around $220 (Original cost $100 ?expenses 15% ?seasonal factor 50% ?profit 30%.) The pure profit of $220 dress will be $52. Here we do not add extra expenses such as technical outsourcing cost, Internet advertising cost, etc, so the actual profit per dress will be decreased after those expenses are applied.

Everyone agrees that price is cheaper on the Internet. However, there are other factors you need to consider such as the availability of a dress, quality, design, etc. You can verify stock availability at the physical stores and online by simply calling them and asking. The main weakness of dress buying on the Internet is it lacks your immediate inspection on the dress by not allowing you to touch and see in front of you before you buy it. You are the person who must see the dress, and then you drive to the store and buy it. This is a great idea. Conversely, if you want to save time and gas, and would like to pay less money for your dress, you may want to try to buy it online. Many online stores provide you high quality customer services and a reasonable return policy. All transactions can be done by their merchant account. This can protect you from being hacked for your financial information.

You can buy great dresses from any place, but the trend is shifting from traditional dress shopping to the virtual stores that we all agree will continue as long as shoppers are looking for lower prices for their dresses.

Thank you for reading this article.

In Search of the Perfect Connecticut Wedding Dress

So youe been to every bridal shop in Connecticut, consulted dozens of bridal magazines; and even met with a few bridal affordable homecoming dresses consultants and you still can find the perfect wedding dress. What should you do?

Many soon-to-be-brides have great difficulty finding the right wedding dress. It seems that there are too many choices and designs to choose from, making it too difficult of a decision to make. The way to tackle this important task is very simple; plan! Just as you plan every other facet of your wedding, you must also plan for your wedding dress.

What your budget?

Determining your budget is the first factor you need to consider before even looking at any wedding dresses. If you can afford between $4,000 ?$5,000 then it would be wise to seek the services of a couture bridal salon. Of course not all dresses in bridal salons are in that price range, but for the most part, their dresses are sold for higher prices.

Research

Go through several wedding/bridal magazines, and tear out the dresses that you prefer. Make a small file and bring it with you when you go shopping. Notice the small details like necklines, sleeves, design lines; fabrics such as laces, brocades, satins and silks; trims such as piping and embroidery. Decide what you like and don like; what in your budget and what not, and then visit the stores that stock the styles you like.

Visit more than one bridal lavender homecoming dresses shop

Go to several bridal shops that stock the styles that you like. You may have to make appointments to do this with some couture bridal salons, so be sure to call before hand and schedule an appointment. While you are there, try on several dresses that appeal to you, to help you decide which styles look flattering for your body type; and, be sure to bring someone with you that you trust. Remember, and this is important, that the size 2 model in the magazine will look great in anything, so some styles that you liked in the magazines may not be as flattering in the real world. Don be afraid to ask tons of questions to the stylist who is assisting you. If it a couture salon, find out how far in advance you need to place your order, how many fittings will be required, and how payments can be made.

Get a written quote

If youe decided on a design, get a written quote for the dress. Find out exactly what that quote includes. For example, some bridal salons charge extra for fittings and alterations. Be sure to know and understand everything before you place your order, to avoid any surprises.

Salon or ivory bridal gowns custom designed

By now, you should have already decided whether you have found the gown of your dreams in a salon, or need to have it custom designed for you. Increasingly, brides are choosing the option of custom designed, as opposed to buying one from a selection in a salon. Nothing compares to a couture and one of a kind wedding dress made specifically or the bride. But this is a decision you must make for yourself. If you do choose custom designed, the next step is to find the right designer or dressmaker for you. Designers such as Monique Lullhier custom design services begin at $25,000.

Finally, remember that your wedding gown is the most important dress you will ever wear. It is the gown in which you will say do?to the man of your dreams. It is the gown in which you will be remembered long after the wedding. You may even see your daughter wearing it on her wedding day. Most of all, you should have a lot of fun shopping for the perfect wedding gown.

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